O.R.S. is Officially Grintafy's Hydration Partner

The official hydration supplier for Tottenham Hotspur FC has chosen Grintafy as a main marketing channel for its product in the Kingdom of Saudi Arabia. Clinova, the British based company and the official supplier of O.R.S Hydration Tablets for Tottenham Hotspur FC, has signed with the Grintafy platform as a main channel to market its product in the sports industry.

Grintafy has previously conducted multiple unique market research, targeting more than 1200 football players in Saudi Arabia throughout its campaigns supported by technical and AI solutions, also targeting games with players who are above 18 years old via campaigns inside and outside the platform that included the introduction of O.R.S and sampling the product with filling surveys by the players, in addition to introducing special deals for Grintafy players when purchasing the product. This has lead O.R.S. to extend the partnership and target more than 20,000 football players in multiple main regions across the Kingdom of Saudi Arabia in 2022. The product will also be available for sale across Grintafy’s official channels soon.

It is noteworthy to mention that O.R.S is a pioneer brand in the hydration solutions space, with several partnerships with major international entities in the sports industry, has multiple products that are scientifically proven for their efficiency in providing the body with the optimal combination of electrolytes, glucose and minerals to keep users hydrated for longer and to lessen the need for water during exercise and help support the muscle recovery process. Mr. Talal Abu Zinadah, the Head of Business Development for Clinova Ltd. in the Middle East mentioned that: “We are talent in the sports industry through different opportunities. We also support the unique and innovative marketing methods used by Grintafy, which was the other core reason behind this partnership. Whereas it is also rare to find such marketing channel with such niche targeted audience whose interested in sports.

Mr. Majdi Allulu also added “I am extremely proud of partnering with a company who is a pioneer in the sports industry and whom we share similar goals and vision with, we consider this partnership for Grintafy a gate opening for regional and international brands who began to realize the platform’s importance and capabilities, whereas the Grintafy platform will top one million football players soon across the whole Arab world with different age groups and football positions that allow the opportunity for major companies to target players with interest-related products. Mr. Zaid Banaja the Brand Manager of O.R.S at the local supplying company Ideal Healthcare Company (Retaj) added “We are delighted and proud of completing this partnership with a local Saudi based company that will revolutionize the sport of football and contribute to the innovation of the sports industry. We will always ensure to discover unique products and market them in new different ways to have a strategic advantage and we believe Grintafy provides this opportunity and we are confident that this partnership will be a success.

The Grintafy platform has already started attracting global companies in the sports industry, where it has successfully signed a strategic partnership with a professional football club in the English Premier League, West.